Foundations of Communication

This course introduces students to the fundamental concepts and principles of communication. This course covers various forms of communication, including interpersonal, group, organizational, and mass communication. Students will explore the communication process, message construction, and the role of communication in shaping public opinion, relationships, and organizational culture. Through interactive discussions, case studies, and practical exercises, students will develop a deeper understanding of how effective communication is essential in both personal and professional contexts.

Upon successful completion of this course, students will be able to:

• Understanding the Communication Process: Students will develop a thorough understanding of the elements of the communication process, including the sender, message, medium, receiver, and feedback, and how these elements interact in different communication contexts.
• Mastering Verbal and Non-Verbal Communication: Gain proficiency in both verbal and non-verbal communication, learning how to convey messages clearly and interpret cues to enhance interpersonal and group communication.
• Effective Public Communication: Learn to create, organize, and deliver messages effectively to diverse audiences, understanding the role of communication in influencing public perception and behavior.
• Analyzing Communication in Various Contexts: Acquire the ability to analyze and adapt communication strategies across different contexts, such as interpersonal relationships, organizations, and mass media, ensuring clarity and engagement.

These outcomes aim to equip students with foundational communication skills essential for both personal and professional success, preparing them for roles in public relations, media, business, and interpersonal communication.