Entrepreneurship and Innovation

This course explores the principles and practices of creating, developing, and managing new ventures. The course covers key topics such as opportunity recognition, business model development, innovation strategies, funding sources, and scaling a business. Students will learn how to foster creativity, assess risks, and develop innovative solutions to market needs. The course emphasizes the entrepreneurial mindset and the role of innovation in driving business growth and competitiveness in today’s dynamic marketplace.

Upon successful completion of this course, students will be able to:

• Understanding the Entrepreneurial Process: Students will gain a comprehensive understanding of the entrepreneurial journey, from identifying opportunities and developing business ideas to launching and managing a new venture.
• Exploring Innovation and Creative Problem-Solving: Learn how to apply creative thinking and innovation strategies to develop new products, services, or business models that meet emerging market demands and create competitive advantages.
• Developing Business Plans and Models: Gain proficiency in crafting business plans, including market analysis, financial forecasting, and value proposition design, while exploring different business models and strategies for scaling a startup.
• Evaluating Risks and Securing Funding: Develop skills in assessing the risks and challenges associated with entrepreneurship, identifying funding opportunities (such as venture capital, angel investors, and crowdfunding), and making informed decisions to ensure business viability and sustainability.

These outcomes aim to equip students with the knowledge and skills necessary to successfully launch and grow entrepreneurial ventures. The course prepares students for careers in entrepreneurship, business development, and innovation management by fostering an entrepreneurial mindset and practical problem-solving skills for navigating the complexities of starting and scaling a business.